Articles
5 skincare business mistakes (& how to avoid them)
Here are few of the mistakes I often see among new and even established businesses (including some I made when I started out) plus tips on how to avoid them.
4 facts about Australian sunscreen regulations
Sunscreens are a highly regulated product in Australia. Here are the facts you need to know so you (and your customers) don’t get burned.
Can testimonials and reviews include therapeutic claims?
Find out the answer here.
7 common cosmetics labelling myths BUSTED
Let’s talk cosmetic labelling myths – you know, the information that’s passed around online like an urban legend, and isn’t based on fact.
6 simple ways to improve your skincare website now
Your website is your 24/7 shop front. It’s the main way customers discover who you are and shop your products. Read 6 simple ways to improve your website here.
Skincare and beauty business trade marks
Learn how to protect your brand name with a trade mark.
Hi, I’m Jen
Founder of Skincare Business Foundations and Director of Clear Beauty Group. I help Australian skincare and beauty brands get compliant, credible and retail-ready.