How to stand out in the saturated skincare industry with a knockout brand voice and authority – with Nell Casey (Fete Creative)
Branding, Copywriting, Podcast
In this episode of Skincare Social, I chat with Nell Casey from Fete Creative, who specialises in content strategy and copywriting for e-commerce brands. Two weeks ago, Alex from Haven Studio came on to talk about all things brand and branding from a VISUAL...
![[Podcast episode] BioLIEgi: Unpacking the recent Biologi court findings and what it means for the cosmetics industry](https://www.skincarebusinessfoundations.com.au/wp-content/uploads/2023/11/Skincare-Social-Biologi-court-case-false-and-misleading-claims.png)
[Podcast episode] BioLIEgi: Unpacking the recent Biologi court findings and what it means for the cosmetics industry
Compliance/Legislation, Marketing Claims, Podcast
In this episode, I unpack the landmark 3-year legal battle involving skincare company, Biologi, and ingredient supplier, Plant Extracts. The case concluded with the companies found guilty of making numerous false and misleading claims, leading to an order to publish...

The branding secrets every skincare and beauty brand owner needs to know – with Alex Stockdale, Haven Studio
Dive into the dynamic world of branding with Alex Stockdale of Haven Studio, an amazingly talented brand designer who has loads of experience creating beautiful skincare and beauty branding. Alex shares her expert insights on establishing and growing a compelling...
![[In-depth article] BioLIEgi: Unpacking the recent Biologi court findings and what it means for the cosmetics industry](https://www.skincarebusinessfoundations.com.au/wp-content/uploads/2023/11/biologi-false-misleading-claims-court-order-2023-scaled.jpg)
[In-depth article] BioLIEgi: Unpacking the recent Biologi court findings and what it means for the cosmetics industry
Business, Compliance/Legislation, Legal, Marketing Claims
Read about the reactions to Biologi court findings about their false and misleading claims, the impacts and lessons learned, and ponder what it all means for the future of Australia’s cosmetics industry.

From tradies to the Today Show and making $100k in 3 months – with Zac London, Frase Skin
In this episode I've got another inspiring founder story for you with Zac London, Co-Founder of Frase Skin, who's also been one of my students and clients. Zac launched Frase Skin only 6 months ago with his younger brother Beau, and they're already making huge waves...

Hi, I'm Jen
Founder of Skincare Business Foundations, I help ambitious beauty entrepreneurs to confidently launch, market and grow their brands (without the compliance wobbles).
CATEGORIES
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