I’m super-proud to have been asked recently to write for a regular column on the Professional Beauty Magazine website – Australia’s leading source of business information for beauty professionals, having been recognised as ‘the bible of the beauty industry’ for 25 years.
It’s a business-to-business magazine, published bi-monthly with a mix of new product information, local and international news, specialist contributors, feature articles and industry profiles keeping beauty therapists and salon owners educated and informed.
In addition to digital and print versions of the magazine, their website has a plethora of beauty industry-related articles to help keep you informed about industry updates.
In this first article (which was also featured in the September/October print version of the magazine), I share with Professional Beauty readers my top five tips for making the most of the online shopping boom.
Read the article on the Professional Beauty Magazine website.
As you can see, there’s a lot of work that goes on behind the scenes to build a skincare brand, but it can be hugely rewarding on both a personal and professional level.
Grab your free 10 Actionable Steps to Start Your Skincare Business checklist to learn more about how to get your skincare business idea off the ground.